The marketing industry has been evolving since its inception, and that evolution has always been driven by technology. Whether it was the birth of radio in the 1920s or the emergence of the internet in the 1990s, technological advances have constantly been driving marketing techniques. That drive continues today, and in 2020, technology has driven…
Telemedicine has been around for a long time, and with smart phones and tablets being ever present in our lives, the possibilities it holds have been largely expanded. Most patients and providers are open to exploring the opportunities telehealth has to offer, and each year the percentage of people willing to try it for themselves…
We currently find ourselves in an unprecedented situation. COVID-19 has changed and continues to change the lives of everyone. Although it impacts people in different ways, each of us feels its influence. Whether we or people we love have been sick, whether we are now tasked with homeschooling our children, or whether friends or family…
Medical practice managers have extremely busy, high-stress, and important jobs. Individuals in this position are the embodiment of multitasking. They are basically in charge of keeping the entire practice functioning. And now they have to add managing online patient reviews to their list of responsibilities? It doesn’t really seem fair, but that is the reality…
Generation Z—otherwise known as digital natives or the Google-it generation. Who are they? And what happened to millennials being the new kids on the block? And do you really need to be spending time thinking about them? For reference, anyone born between 1996 and 2010 is considered to be part of Generation Z. That means…