Facebook Marketing

Facebook for Business: Are You Ready?

Facebook is great. Not because there are more than 840 million active users on the site or that 50% of those users logon every single day. These stats are difficult to ignore and easy to get excited about. But I’m talking about the fact that you can engage with your customer base through a Facebook…

Marketing Strategies

Marketing Strategies for Generating Lower Cost Leads

Blogging and social media are no longer the preserve of people discussing their personal hobbies. They have surpassed both search engine optimization (SEO) and pay per click advertising (PPC) as lower cost strategies for getting new leads. If you’re looking for marketing strategies that lower your costs for generating leads, you must start integrating these…